The purpose of the project was to create a brand new fruit juice and provide advertising for the business. I decided to create a funky and colourful product that would catch the eye of many different types of consumers. Whether they are old or young, anyone with a sweet tooth could easily enjoy this refreshing strawberry-peach drink.
When first starting this branding project I decided to focus on creating a set colour scheme, and then work through creating a logo and label for the actual juice bottle.
Tools: Photoshop, Procreate
Project Type: Personal
Year: 2021
